Project Objectives
Build a modern, responsive website tailored to industrial B2B. exports.
Optimize the technical and content structure to improve visibility on high-intent search queries.
Enhance user experience and lead capture flow for global industrial buyers.
Approach & Execution
Approach & Execution1. Website Development & UX
Responsive Redesign: Delivered a clean, mobile-first interface highlighting product categories—TM‑25, TM‑34, TM‑52 metering pumps across capacity ranges 2 LPH to 5,000 LPH.
Technical Specs & Download Features: Integrated brochure and technical catalogue downloads for high-engagement visitors and conversion triggers.
Lead Enquiry Integration: Added inquiry forms for pump quotes, eligibility checks, and technical consultation to capture buyer intent efficiently.
Industry-Ready Presentation: Emphasized chemical‑industry applications and exporting strength since 1989 under founder Bharat Shah’s leadership.
2. On-Page SEO Optimization
Keyword & Topic Research: Identified key phrases like “chemical metering pump exporter India,” “SS Hastelloy dosing pumps,” and industry-specific search intents used by OEMs and plant managers.
SEO Elements Set-Up:
Meta titles and descriptions targeting export and industrial terms.
Structured headers and ALT tags for technical product pages.
Implementation of schema.org for organization and service data to improve SERP display.
Technical SEO Fixes:
Generated a sitemap.xml and enforced clean robots.txt directives.
Resolved broken links and improved load speed and mobile responsiveness to enhance Core Web Vitals.
Industry-Focused Content Strategy
Product-Level Pages: Developed landing pages detailing capacities, pump materials (SS316, Hastelloy B/C, PP, Alloy 20), and applications across chemical, pharmaceuticals, power, F&B, and dye industries.
Blog & Thought Leadership: Proposed deep-dive content like “How to choose chemical dosing pump material” or “Comparison: Diaphragm vs Plunger type pumps” to build topical authority.
Local Citations & Backlinks: Secured citations from directories like Dial4Trade and industry forums to build credibility for export queries.
Expected Outcomes (3–6 Month)
Expected Outcomes (3–6 Month)| KPI | Expected Improvement |
|---|---|
| Organic Traffic | +50% increase from pump-themed queries |
| Keyword Rankings | Appear in top 10 for 15–20 targeted keywords |
| Lead Form Submissions | 100‑150 qualified inquiries per month |
| Bounce Rate | Reduced by 30%, improved engagement |
| Page Load Speed | Sub‑3 seconds across devices |
Why This Matters
Why This MattersExport-Focused SEO ensures Technomech appears in international procurement searches—often the first stop for equipment buyers.
Technical Content & Data Sheets build trust with B2B buyers and differentiate from competitors.
Lead Form Integration converts organic visitors into actionable contact points for sales follow-up.
Proposed Timeline
Proposed Timeline| Week | Deliverable |
|---|---|
| 1 | Site audit, wireframes, keyword mapping |
| 2 | Home & product page implementation |
| 3 | Blog / guidance content skeleton |
| 4 | Technical SEO edits, launch lead forms |
| 5–6 | Backlink outreach and citation build |
| 7–8 | Review analytics and refine copy/flow |
Conclusion
ConclusionPsyber Inc’s website redevelopment and on‑page SEO strategy equip Technomech Pumps with a scalable, export-ready digital platform. The new site and optimized content positions the brand to capture industrial B2B demand—enhancing both visibility and lead generation in a competitive global market.